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The following partial list includes clients who have worked with Guide to Greatness via keynote presentations; workshops; quality systems management courses; consulting; and/or coaching. Corporate Headquarters
American Society for Quality (ASQ), World Conferences as keynote and plenary speaker
American Society for Training and Development (ASTD), now ATD

Apothecary Shop, now Avella
Association for Strategic Planning (ASP) Annual Conference and Phoenix Chapter
ASQ National and Regional Meetings

Bay Area Rapid Transit (BART)
The Boeing Company – multiple sites, predominantly in IDS
BBVA Bank (Chile)
California Council for Excellence
California Polytechnic State University, San Luis Obispo
California State University System, Judicial Affairs
Capital Commercial Lending
Center for Collaborative Organizations, University of North Texas
Centre for Organisational Excellence Research, 11th World Congress – New Zealand
Centro de Competitividad Internacional, ITESM Campuses Saltillo and Monterrey
Convencion de Excelencia y Competitividad, Chile 
Chile Calidad (National Quality Program – Baldrige Framework)
Crossroads Center for Faith & Work, Old St. Patrick’s Church, Chicago, Illinois
Flowserve Corporation
Ft. Myer, Virginia (White House Communication Staff)

In2:InThinking Annual Forum
1st Global, Inc.
General Motors de Mexico
Goodwill Industries
Guardian Industries Corporation
Hamilton Sunstrand
International Total Quality Congress – Mexico
16th Annual International Conference on ISO 9000 
McKinsey & Company Consulting
National Education Quality Conference
National Energy & Environmental Conference
National Concrete Vault Burial Association’s Annual Conference
National Management Association
Nomocorc, LLC
Pacific Gas & Electric, Diablo Canyon Nuclear Power Plant

Pegasus Communication - Annual Systems Thinking in Action Conference
Potomac Construction Industries, West Virginia
Prentice-Hall Corporation
Raytheon Corporation
Rotary International (Regional chapters as well as GSE Member to Romania in 2005)
San Diego Business Journal
Santa Maria Valley Economic Development Association, California
Second Chance Organization, San Diego, CA
SkillSoft, Inc.
Southeast Booksellers Association
Tempe Chamber of Commerce
The Apothecary Shop
The United States Coast Guard: Alameda, Petaluma, Honolulu, & Los Angeles
United Technologies Corporation
The United Way
Universitdad de Zacatecas, Mexico
Universidad de Chile
3rd Annual Women in Business Seminar, Utah State University

Vineyard Services
Women in Business Expo, Tempe Chamber of Commerce 
W. Edwards Deming Institute, Fordham University Graduate School of Business
Weatherford Independent School District, Texas

World Business Capablity Congress, New Zealand
World Congress in Total Quality Management, New Zealand

Cyndi, thank you for your presentation…thanks for sending the slides and for being the keynote speaker in Tuscon. I have been to a lot of conferences and have heard a lot of speakers - you are the BEST that I have heard. You’re definitely not ordinary...

Debra Hebisen, Quality Assurance Manager, Dallas Area Rapid Transit

This is a follow up to our very brief conversation after your dynamic keynote presentation at the ASQ World Conference on Quality. I was struck by the similarities of your message to our approach in developing a persona to one's website. I am intrigued in how your philosophy can be translated to the Internet medium, which in essence should reflect the personality of the organization. Looking forward to hearing from you...

Peter de Gosztonyi, Managing Partner, Web-Insight

I had the pleasure of being a coachee in the Guide to Greatness ICE Program (Individual Career Excellence) with Cyndi Laurin over a period of three months. I found Cyndi to be disarmingly and genuinely gifted. Cyndi has a notable knack for asking "the perfect question" and compliments that knack with being a great listener. Cyndi is a profound thinker, possessing a rare skill in "Meta-thinking" - i.e. thinking about thinking. These skills, along with her background in organizations, quality, and "greatness", give her a kind of power to go right to what matters. Cyndi's perfect questions and apt homework assignments helped me obtain substantially greater clarity on both short- and long-term plans for my career and my business (including some crucial marketing matters) than before I had started to work with her.

Mike , Entrepreneur, Kansas City

Cyndi, you have no idea how much you've become a topic of daily conversation in my life. My wife has so far read "Catch!" twice - the first time, right after I returned from the conference. I had talked to her on the phone about some of the concepts in your keynote and was very excited to have the book, so she read it over the next two days while I was working. It inspired some great discussions as I came home with my interpretation of what I had heard you say, and her going through the book and trying to apply it to our lives. She decided that she needed to read it a second time (I haven't had a chance to get my hands on it!), and now phrases like, 'It's all over here" are common place (daily!) in our household. As well as a tie-in to "thinking about thinking" and intentionality and goals as a place to "go from". Anyway, thanks again!

Donald R. Smith, Continuous Improvement Leader, Stevens Point Mill, Stora Enso

Cyndi, I continue to read your book (typically every so often and a pararaph at a time - I flip open to the perfect page for me at the time), and I am really enjoying it (and learning about/for myslef from the sharings). Just wanted you to know that I appreciate what you did and am touched by it. That's all....onwards to more good.

Paul Michael,

Hi Cyndi,

I met you a few weeks ago at the California Council for Excellence Conference in San Jose. I just wanted to let you know how much I have thoroughly enjoyed reading your book. I am so inspired and committed to making those things that I want in my life happen. Your words have reinforced those principles that I have tried to keep in my life. I teach English as a Second Language and brought your book into my class to share with my students the ideas and philosophies. More than half wrote down the title and flipped through the pages. I am thinking about a trip to Seattle and see the market first hand - that's how inspired I am. Thank you for this gift, Cyndi. I wish you success with your other books. Let me know when and where I can get copies. It's so all over here!

Alicia Wszekaki

Cyndi, I just had to take a six sigma class for work, and I was amazed at how much I already knew because you taught me so much. I actually retained the information. I thank you so much for that! I also thought it was funny that some of the material that they were using felt like it came from you or your research. I took your class just as you were finishing "Catch!" You would tell us about this small company that has a huge goal. It just happens to be ... world famous pike place fish market. I was shocked to here them talking it about it, too, and then all of a sudden, we watched a movie about it. I could not believe it. I love my job, and I thank you so much for being a great teacher and teaching me useful things that I would really use!

Scott Barton, Program Cost Schedule and Control Analyst, Raytheon

Dear Cyndi,
Thank you for all of your efforts around your presentation at our company meeting. You did a great job of incorporating real live "Nomacorc examples" into your presentation, and I found it to be quite motivating. Thank you for your extra effort in "getting to know" some of the Nomacorc people and processes and sharing your ideas with our associates. Thank you again, and I really enjoyed meeting you.

Cindy Vice, Chief Financial Officer, Nomacorc, Inc.

Hi Cyndi,

Thank you for presenting at the World Business Capability Congress. I really enjoyed listening to you, and a lot of it resonated very strongly with me. "Pretty sure I'm a Rudolph" was the main thing I got out of it...I'm currently contracting as a Project Manager at one of NZ's banks, but during my career I have jumped around jobs and industries trying to find somewhere I fit. I implemented quality management process into one company that had none, mainly because it made my job easier, and I could see that we had a real serious gap there....During your presentation, I was able to identify the [political structure] of our company. It seems that "AVTAR" is what we really need to implement to see results in my current project...I really DO need to get a copy of your book, and maybe you could give me a few tips on what I should and shouldn't do in the meantime? I'd really appreciate it. Which book should I start with? Many thanks...

Hanna Voss, New Zealand

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